Experience

Technology & Services Industry Association (TSIA)

UI/UX Designer - May 2022 - Present

Creates and designs various UI/UX deliverables to develop and improve aesthetics, utility, and functionality, for microsites, new pages, and existing pages for TSIA.com. Leads larger web projects with a focus on the needs of the Marketing Department.

• Designs and builds microsites from UX flows to prototyping in builder.io to partnering with developers to ensure custom functionality meets marketing needs.
• Leads sprint planning meeting.
• Implements updates, requests, and content edits of new and existing pages for TSIA.com in Kentico using HTML/CSS and Bootstrap 3 & 4.
• Supports the design team with basic project management in ClickUp.

Liquid Web Inc.

Digital Designer - Jan 2022 - May 2022

Led creative efforts for Liquidweb.com in the marketing department to develop on-brand creative solutions for a variety of uses: websites, email templates, social media graphics, brand campaigns, content marketing assets, short-form videos, and display advertising.

• Created wireframes and responsive design layouts of web pages with a focus on UX and CRO. Ensures UI designs meet accessibility standards.
• Proactively concepts and presents new ideas to improve our creative assets.
• Worked closely with other internal design teams to create and maintain brand design systems and standards.
• Implemented updates, requests, and content edits for Liquidweb.com website and associated digital properties as needed.
• Managed updates and new requests for digital assets from marketing team partners.
• Maintained high standards and ensures only the best design work is released.
• Collaborated with copywriters to develop creative solutions for content marketing campaigns.

Marketing Web and Content Specialist - April 2021 - Jan 2022

Focused on designing UX, and digital assets, managing updates, and requests for Liquidweb.com and associated digital properties with a focus on driving inbound organic leads & conversion. Implemented content adjustments of new and existing pages on Liquidweb.com.

• Designed digital media assets for web, social, and other marketing materials.
• Created wireframes and design layouts of web pages with a focus on UX and SEO.
• Proactively scope and present new ideas to improve our website experience for prospects, leads, and customers.

Tamman

Designer (Contract) - Jan 2021 - April 2021

• Developed and produced custom vector illustrations for the Tamman brand.
• Developed custom vector icons for web content.
• Managed, edited, and manipulated stock for web content.
• Directed conceptual development and storyboard transitions for custom videos.

Team Success Coordinator-  Dec 2019 - Jan 2021

• Skillfully assisted the project manager with the development and refinement of basic brand assets
    using Sketch and crafted and drew custom digital illustrations for the Tamman brand.
• Developed an accessibility content plan and wrote copy for individual pieces of content.
• Directed, developed, planned, and curated content creation for social media and the Tamman blog.

Skills

Front-End

Adobe

UI/UX

Strategy

Education

Bachelor of Fine Arts, Illustration

University of the Arts, Philadelphia PA

Web Design Certificate

University of the Arts, Philadelphia PA

Certified Professional in Accessibility Core Competencies

International Association of Accessibility Professionals

UX Design On-Demand

General Assembly